The past two months have been a practice in firefighting for many business owners. Whether determining how to adjust their business model, working through the best solutions for employees, or helping customers navigate the fear and panic. It’s hit everyone – but with different effects. Although our pre-pandemic “normal” is out of sight, many businesses... View Article
Regardless of your business, the last few weeks have been an upheaval for every business leader. At Equinox, our team has transitioned to remote work with daily virtual communications, and we’ll continue to have systems in place that help us best meet your needs. Our clients deserve to have quick and simple access to essential... View Article
Which blog post was your favorite? We have left 2019 behind and are planning great content for you in 2020. Here’s a look at our top 5 most popular blog posts from 2019. Find out which business topics were at the top of your peers’ minds in 2019 and find a blog you might have... View Article
Your business is growing – you’ve got the right people and sales are up. It should feel good but instead, it feels like nothing is working right. You’re keeping up with what’s essential – getting the work done, managing your employees, and even business development – but you worry about all stuff that’s not getting... View Article
A number of years ago, I asked my husband, a finance guy, to review the company’s budget for the coming year. He looked at our projected top line revenue (which was projected to be a significant increase over the prior year) and asked, “Where’s the additional revenue coming from?” My response was that I took... View Article
Key Performance Indicators (KPIs) are the metrics that provide visibility on progress toward your business’s goals. Getting the right KPIs in place can help accelerate growth by shifting focus toward what’s truly important — enabling you to make informed and impactful decisions. But how does a business decide what the right metrics to measure are?... View Article
In a wicked world, relying upon experience from a single domain is not only limiting, it can be disastrous. David Epstein, Author of Range: Why Generalist Triumph in a Specialized World You probably see a doctor a few times a year — both for preventive medicine or when something just isn’t right. Your general practitioner... View Article
At an event recently, someone said, “I hope I’ll never need it, but I’ll take your card.” While I never take these comments personally, it’s always a little disheartening to hear that many intelligent, thoughtful business leaders still have an antiquated view of the real value of engaging legal counsel. Typically, business leaders think of calling... View Article