This article we explore the difference between specialized and general expertise for entrepreneurs and focus on why a generalist approach can be more beneficial, especially for legal affairs. A generalist approach can provide several advantages, including problem-solving skills, adaptability, leadership skills, innovation, and cost-effectiveness. By leveraging a strategic general counsel approach, small businesses can benefit from the broad viewpoint of a generalist lawyer, ensuring they make the right legal decisions and avoid costly mistakes. The Equinox approach finds a balance between specialized and general expertise for entrepreneurs to help them level the playing field with megacorps who employ general counsel on the payroll.
How small businesses and entrepreneurs can affordably and effectively implement the benefits of legal infrastructure (entity structure, insurance, and contracts) for both a preventative and proactive strategic advantage for growth.
It’s hard to have a successful business without a healthy Sales and Marketing operation. As a business grows so does the complexity of protecting product production, sales, and marketing from liabilities and vulnerabilities. Yet many business leaders go blindly at it alone “not knowing what they don’t know” leads to mistakes. “Learn from the mistakes... View Article
The people of your organization are one of the most important and one of the riskiest aspects of business. The laws are state specific, and they change frequently. Employers are held to a high legal standard and entrepreneurs often aren’t fully aware of the risks associated with employment compliance. It’s hard for business leaders to keep up, but it’s critical to do so. In this post, Equinox Business Law CEO and Founder, Michelle Bomberger looks at how the three key legal infrastructure tools can work to protect the business from employment risks.
When it comes to legal matters and liabilities your business may face, there must be a shield of separation in place to protect your personal liabilities and everything you have work to accomplish in your business. It’s time to deploy the "corporate veil" – strategically leverage your business’ legal entity structure as a risk mitigation tool.
In owning a business, you take responsibility for an entity separate from yourself. Daily, you make operational and strategic decisions on behalf of the entity to increase revenue and serve your customers. The goals you pursue are a means of creating business value. The value, though, arises from the cash generated by the business and... View Article
When you map out your business planning for the new year, how does legal fit into it? For most, it’s an expense in the budget. But does it show up elsewhere in your planning? It should. Yes, legal is needed to “fix” things that go awry, but the real value of legal is in building... View Article
Are you an aspiring entrepreneur? Entrepreneurs are the backbone of our economy, and communities truly appreciate their contributions. Heed the advice of some of the most common business-centric expressions as you start your path to business ownership. The “Gentleman’s Agreement.” We’ve all seen it, and it is all too common for entrepreneurs – the “gentleman’s... View Article