Tag Archive: business planning

Looking Good for Business Banking

by | April 5, 2011

I am hearing from virtually all clients and colleagues that business is improving,  that opportunity is presenting itself, and businesses are jumping on board to capitalize on it.  But many businesses still struggle with the “capital” part of capitalizing on these opportunities.  Banks of virtually every size and scope consistently say they have money to... View Article

Business Tax Law Update

by | November 17, 2010

I attended a “Tax Update” program offered by McGladry through the Center for Advanced Manufacturing Puget Sound (CAMPS).  I gained a number of important insights that I wanted to share.  I must add the caveat, though, that I am not a tax gal and am simply relaying the valuable information I heard.  If something resonates... View Article

Enhancements to SBA Lending for Small Businesses

by | November 9, 2010

Our guest blogger this week is Lisa Forrest, VP of SBA Lending at Union Bank.  Lisa brings over 22 years of SBA Lending experience and shares recent enhancements to SBA lending programs for small businesses. ————————————– Exciting News for the SBA 504 Loan Program.  When President Obama signed into law the Small Business Jobs Bill (HR... View Article

Marketing: The Key Differentiator

by | October 29, 2010

Josh Anderson of One-Into-Many is our guest blogger this week.  He offers a great summary of our Equinox Focus topic “Reconceptualizing Your Business.”   Josh is also a founding member of the Advantage Consortium. ————————– Everyone is fighting to differentiate themselves in the market. A market that has become commodity oriented. They are asking for more value... View Article

Business Innovation through Human Capital Management

by | October 19, 2010

Our guest blog comes from Ken Realmuto, Talent Acquisition Expert and Human Capital Strategist.  Ken owns the firm Real Enterprises, Inc. and is a Founder/Partner Advantage Consortium.  ———————– In 2001 Allen Greenspan announced that we are entering a new age. He called it the “Conceptual Age”. Currently we have a universal agreement that we are indeed... View Article

The Competitive Advantage Belongs To….

by | October 12, 2010

Our guest blogger is Ron Kranz, Thought Provoker with Beyond the Benchmark and Founder/Partner for the re-conceptualization business at Advantage Consortium. Ron is our guest presenter at our October’ 27 Equinox Focus Event “Beyond Recovery: How to reconceptualize business for sustainable value creation.” ———————– The world has changed. The economy has changed. Our business has changed. It always... View Article

Re-Conceptualizing Intellectual Assets in Business

by | October 5, 2010

As companies are becoming more and more dependent on the knowledge, experience and creativity of the people in their businesses, they must begin to think more strategically about their “intellectual assets.”  At Equinox, we regularly receive calls from individuals starting a business and wondering if the contract they signed with their employers limits their ability... View Article

How Does Video Play a Role in Building Brand Awareness?

by | September 28, 2010

Our current economic climate and the rapidly changing marketing communications environment have ushered in a mind spinning array of challenges to businesses that want to build their brand awareness. Statistics show that a key tool to help build brand awareness is video on the web. Indeed, according to numbers released this year: –  76% of... View Article

Passion Plus Purpose Equals Profits

by | September 14, 2010

Our guest blog post comes from Maria Ross, founder and Chief Marketing Strategist at Red Slice.  Maria is also be our guest presenter at our Equinox Focus Event on September 22:  “Building Customer Loyalty to Drive Revenues”.  ————————————— A fundamental advantage that small business owners have when it comes to brand is that they are so... View Article