Categories for Business Planning

The Journey to CEO

by | February 2, 2016

Yeah, we’ve all heard it – you must work “on” your business not “in” it.  I’m a big believer; yet I found it, as many business owners do, really tough to execute upon.  The reason why?  Because it’s easy to find the things that need to be done in day-to-day operations.  We know how to... View Article

So You Want Investors – Are You Sure?

by | January 6, 2016

When talking with clients about their annual goals, cash flow and fundraising is a common theme. Many are looking for growth capital and are keen to bring on investors. To them, investors = money and money is good. But there are many factors to consider when thinking about investors for your business. 1. What kind... View Article

Trademark Lawyer and Managing IP Strategically

by | October 6, 2015

As you plan for your business, I expect you look at your financials and plan the needed adjustments to marketing, staffing, capital purchases, and other operational activities to meet your goals for the coming year and beyond. In addition, there’s a component of strategic planning which includes review of your bigger goals (BHAGs for those... View Article

Finding Your Business’ “Why”

by | August 4, 2015

Close your eyes and visualize all the aspects involved in moving your business to what it is today. How have you grown? Do you still maintain your core mission and values? How do you make sure your business’ “why” is visible in how you talk about your business? Simon Sinek’s “Start with Why” has resonated... View Article

HR Employment Law: How Well Meaning Policies Become Snafus

by | May 6, 2015

If you ask business owners to describe their biggest challenges, one of the top three is almost always related to managing and leading employees. It’s usually not specifically described as “legal compliance,” but the challenges of ensuring employee happiness and productivity. To achieve these goals, we look to build compensation, wellness, flexibility, and autonomy policies... View Article

How to Engage the Workforce in Lean Thinking

by | April 21, 2015

Blog written by Asbury Lockett, a business advisor with the Small Business Development Center at Highline College. Lean Thinking starts with the premise that everything that any of us want to accomplish (both at work and outside of work) is a process. Everything that gets done is a series of steps. Some steps take us... View Article

Making LEAN Work for Every Business

by | April 6, 2015

Blog written by Michelle Bomberger, Equinox Business Law Group Most people think Equinox is a law firm – but we treat it as a business first and a law firm second. The distinction I see is our desire to operate the company in a way that makes sense for all our stakeholders – specifically our... View Article

Change in Business is Good — isn’t it?

by | March 4, 2015

Blog written by Michelle Bomberger, Equinox Business Law Group I’ve found so many quotes that tout the value of change in business: “By changing nothing, nothing changes” (Tony Robbins), “When in doubt, choose change” (Lily Leung), and “The best thing you can do is the right thing; the next best thing you can do is... View Article