Author Archives for Michelle Bomberger

Six Insights to Enhance Diversity in Your Business

by | August 29, 2020

“Diversity, Equity, and Inclusion” are words that have been floating around the business community for many years, but it’s been primarily an effort of big businesses. Small companies typically have infrequent hiring needs and, therefore, feel they can have a limited impact on diverse hiring. In recent months, however, more small businesses are asking how... View Article

Prioritize Disaster Planning Beyond Insurance

by | August 1, 2020

As the pandemic and related lockdown took hold in March of 2020, companies immediately began to look for ways to protect their businesses from the damage. Insurance coverage, of course, was a first thought – but in most cases, insurance didn’t deliver. Many companies were stuck with no revenue; other companies were stuck because their... View Article

Five Lessons from the Pandemic to Strengthen Your Business

by | August 1, 2020

While business owners are well-acquainted with the concept of risk, that term has likely taken on a whole new meaning in light of the coronavirus pandemic. Even the most risk-averse business owners likely did not see this massive global crisis coming, and certainly did not anticipate the rapid and overwhelming impact it would have on... View Article

Answer These Questions Before Your Lease Negotiations

by | July 3, 2020

There is no doubt that for many companies, business looks different in response to the COVID-19 crisis. Employees are working from home, revenue may be down, and maintaining a safe workspace is proving more challenging than ever. You may have considered an entirely remote workforce, but you want to keep your office space for valuable... View Article

Maintaining Company Culture in a Virtual World

by | May 29, 2020

Each business has a defined culture, and business leaders must identify it in order to start improving, building, or maintaining company culture in a virtual world. Your business’s culture influences everything you do, the decisions you make, the decisions your team makes, and the way you work with your customers. When you’re all together in the workplace, team members can easily share your company’s cultural values with each other. At Equinox, we prioritize maintaining a positive culture by focusing on consistent communication, collaboration, and recognition. We have our Celebration Unicorn that gets passed to team members to celebrate wins.