Employers should be aware that the FTC requires disclosure of an employee's employment relationship when making an endorsement on social media for the company they work for. The disclosure must be in simple and clear language and placed conspicuously. The FTC recommends that companies establish a social media policy that includes these disclosure requirements, consistently enforce the policy, and provide employees with training. Employers that direct employees to create or share social media posts should implement a policy and monitor the posts for compliance. To avoid potential legal issues, it is important for employers to follow these guidelines to ensure compliance with the FTC's rules.
It’s hard to have a successful business without a healthy Sales and Marketing operation. As a business grows so does the complexity of protecting product production, sales, and marketing from liabilities and vulnerabilities. Yet many business leaders go blindly at it alone “not knowing what they don’t know” leads to mistakes. “Learn from the mistakes... View Article
Although we are often distracted at this time of year by fun family gatherings, vacation time, and holiday cheer and events, businesses often take this time to ensure they are ready to start the new year strong. Below are several areas we suggest businesses evaluate as they plan for a successful year: Financial goals. Your... View Article
You don’t often find the words “innovation” and “lawyer” used closely together. Lawyers and law firms are known for their aversion to risk and, thus, to change; and innovation requires change. Innovation requires a change in thinking and a change in how things are done. It’s not just lawyers who avoid change. For most individuals... View Article
